How to Invoice as a Graphic Designer: Step-by-Step Guide

Step-by-step guide to invoicing as a graphic designer: what to include, the 4 line items most graphic designers use, Net 14 payment terms, 50% deposit norms, and licensing rules.

Avg invoice
$1,420
Net terms
14 days
Deposit
50%
Line items
4

1. What every graphic designer invoice must include

A compliant graphic designer invoice has eight parts: your business name and contact info, a unique invoice number, issue date, payment due date, the customer's name and address, an itemized list of work, the total amount due, and accepted payment methods. If you're collecting sales tax, that line is required too.

2. Set your line items

Most graphic designers structure invoices around these 4 categories:

  • Design fee — billed by hour at a ~$75 default.
  • Project deposit — billed by percent.
  • Stock assets — billed by passthrough.
  • Revisions (over scope) — billed by hour at a ~$65 default.

3. Set payment terms

The standard for graphic designers is Net 14 — payment due within 14 days of the invoice date. Most graphic designers also require a 50% deposit upfront before starting work. Spell out late-fee terms (most states cap monthly late fees around 1.5%) and accepted payment methods on the invoice itself.

4. Licensing & legal disclosures

No license required. Independent contractors should issue W-9 to clients.

5. Send and follow up

Send the invoice the same day work is completed (or upon milestone for larger projects). Use software that tracks opens and lets the customer pay by card or bank transfer in one click — the average graphic designer-class invoice gets paid 2× faster when the customer can pay online without leaving their inbox.

Average invoice
$1,420
Standard terms
Net 14
Typical deposit
50%
BLS code
27-1024

State-by-state graphic designer invoicing guides

State rules differ on sales tax, statutory late fees, and contractor disclosure requirements. Pick your state for a guide tuned to local law.

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